Head of VIP

Malta Island
Permanent
Full-time

29 days ago

BettingJobs are working with a new start-up casino business based in Malta expanding their team. Their working set-up is hybrid, 3 days in the office 2 days working from home. They are searching for a Head of VIP to join their team. Apply today for a confidential discussion.Key Responsibilities:

Define and execute the company's VIP strategy across territories, products and channels
Lead, coach and develop VIP Account Managers and Hosts to deliver world-class service
Use player data and behavioural insights to identify, segment and grow high-value customers
Design and manage tailored process promotions, events and exclusive experiences
Monitor player activity, flag risks and take proactive action to prevent churn and improve player's experience
Build strong relationships with key players through a high-touch, proactive approach
Own VIP KPIs - retention, ARPU, NGR, reactivation, satisfaction
Collaborate closely with Product, CRM, Payments and Business analytics teams.
Define and manage the annual VIP budget, rewards and hospitality spend
Provide regular performance reporting and recommendations to senior leadership

Requirements:

5+ years' experience as head of VIP within online gaming global operator
Commercially driven with strong understanding of player value and ROI
Exceptional relationship-building and communication skills
Comfortable operating at both strategic and hands-on levels
Data-literate with experience using segmentation and personalisation tools
Flexible, entrepreneurial and able to thrive in a fast-moving environment

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