Marketing Executive

Malta Island
Permanent
Full-time

1 month ago

This is a truly exciting time to join the marketing & product team at Debono Group. We are in a period of growth as we are merge all the work for all our brands under one roof. From Toyota cars to aftersales to WotoMoto all our new marketing and product team work will be managed by one team.We are always striving to push the envelope. We're not satisfied with good or great. This is a remarkable opportunity to be work alongside a new team with international and extensive experience, using cutting edge technology, and working with some of the biggest names on the island and beyond.If you are as passionate about building strong brands, and wish to bring your expertise to the table, then please read on..The Position

Annual planning: Assisting in the creation of annual marketing plan, and delivery there of aligned with the vision and mission of the group with a focus on digital campaigns and social activity
Planning and delivery of email campaign: Planning and delivery of goals, strategy and KPIs for Toyota and many more. Design and upkeep of journeys, email templates and CRM management. AB testing where required
Campaign and social media calendar: Design, build and delivery of our social media presence, supporting all product campaigns and brand awareness & engagement. AB testing where required
KPIs: Setting up the necessary excels and dashboards, and reporting on all social and email KPIs
Campaign creative: Creation of briefs for campaign creative working with our creative lead. Review artworks etc. as part of the teams feedback
Buying and executing (social & PPC): Including mainly Facebook but also SEO/SEM, marketing database, email and display advertising campaigns. Focus on acquisition over engagement
Adwords & keywords: Researching, maintenance and development
Partnerships & affiliates: Produce, nurture and maintain solid partnerships and affiliates for Marketing purposes

The Requirements

2 to 3 years' experience in marketing
Experience in setting up and optimising Facebook campaigns (certification is considered as an asset). You are a guru! Passionate about segmentation and the power of commercialising data
We value personality and willingness to learn above qualifications, but a University Hons degree, Masters or higher would be considered an asset
A confident attitude for continuous learning
Solid knowledge of analytical tools
Experience in setting up and optimising Google Ads (certification is considered as an asset)
Experience in setting up and optimising email campaigns. Knowledge of Salesforce is a bonus!
Up to date with the latest trends and best practices in online marketing tools
Excellent communication skills and a good listener, able to respond to results and consumer research
Problem-solving mindset
Able to understand the story behind the data and processing figures with spreadsheets
A sense of aesthetics with a love for great results and witty communication

Debono Group

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