Marketing Executive
Manpower
- Valletta, Malta Island
- Permanent
- Full-time
- Develop and execute a robust brand and marketing strategy.
- Ensure a compelling unique value proposition is established to resonate with target audiences.
- Implement comprehensive marketing campaigns across digital, social, traditional, and experiential channels.
- Conduct thorough market analysis to identify trends, customer needs, and growth opportunities.
- Collaborate with sales, operations, and design teams to ensure consistent brand experience.
- Craft consistent brand messaging aligned with established brand identity.
- Maintain brand guidelines for uniformity across communication materials.
- Establish and track key performance indicators (KPIs) to measure brand initiative success.
- Proactively manage brand challenges and crises to safeguard reputation.
- Cultivate partnerships with influencers, collaborators, and aligned brands.
- Integrate brand essence into the guest experience for enhanced satisfaction.
- Manage marketing budget effectively for maximum impact.
- Act as an enthusiastic ambassador for the group.
- Stay updated on industry best practices and refine strategies accordingly.
- 2-3 years of marketing experience.
- Bachelor's degree in Marketing, Business, or related field.
- Strong communication skills, both written and verbal.
- Proficiency in marketing tools and design software like Adobe Suite.
- Creative thinking with innovative contributions.
- Excellent organizational and time management abilities.
- Results-oriented mindset focused on achieving marketing objectives.
- Project management skills with effective multitasking capabilities.
- Ability to thrive in a dynamic, fast-paced environment.