Digital Marketing Specialist

CC Finance Group

Birkirkara, Malta Island
Permanent
Full-time

1 month ago
Apply easily

Moneybase is a multi-award-winning finance platform that allows individuals and businesses to easily manage all their financial needs, from daily payments to and investments to treasury and wealth management we have got you covered.The Digital Marketing Specialist will lead all the digital marketing efforts for the company with the aim of driving growth and expanding the digital team. The selected candidate will work closely with various teams, such as designers and developers to optimise our digital marketing efforts.Moneybase forms part of Calamatta Cuschieri Finance Group, a leading diversified financial services group that founded the Maltese financial services industry in 1971. We currently employ 200 people spread across 3 core business lines namely Fintech, Investment services and Fund administration.CC Finance Group is considered to be an innovator in the areas it operates in. We believe in challenging the status quo and we aim for service excellence in everything we do.Duties & Responsibilities:

Lead the strategy, development, execution and optimisation of paid digital efforts, including display advertising, social media advertising, mobile, SEM and SEO
Manage PPC campaigns, Google Ads and other related tools
Manage content, optimise for SEO / SEM and manage analytics for all digital-marketing related activities; including websites, social media sites, microsites and digital marketing campaigns
Analyse digital campaign data
Manage e-mail marketing efforts
Monitor ROI and KPIs
Identify opportunities for applying new technologies, digital products and services to online campaigns

Experience & Education Requirements

Holds a degree or equivalent qualification in Marketing, Digital media or related field
Highly knowledgeable in PPC, Google Ads and other related tools
Have experience with visual communication principles

Have a good knowledge of SEO / SEM
Fluent in Google systems such as Webmaster and Analytics
Have experience using e-mail marketing platforms
Familiar with web design and content management systems, such as WordPress

Skills Requirements

Be self-motivated and a self-starter
Excellent analytical and project management skills
Strong digital copywriting, content marketing, verbal and written communication skills
Have a strong ability to present digital marketing concepts
A creative and innovative approach to problem-solving
Attention to detail, plus excellent organizational and time management skills

RemunerationWe are committed to attracting and selecting top people to join our team. We are also committed to creating a workplace that encourages individual growth; we value our people and their well-being.What we offer:- Health Insurance and fitness allowances- Study Leave- Fully paid sponsorship schemes for further studies- Exposure to the very latest technologies- Opportunities for career growth- Variable bonus linked to KPIVisit our to see more about our companyAll Applications will be acknowledged and treated with maximum confidentialityReference: CCMT00424

CC Finance Group