Head of Marketing (Sweden) - Onsite, Malta or Remote, Stockholm

Pentasia

  • Saint Julian's, Malta Island
  • €80,000-95,000 per year
  • Permanent
  • Full-time
  • 9 days ago
My client is seeking a highly skilled and experienced Head of Marketing (Sweden) to lead their brand strategy in Sweden. This is a unique opportunity for a dynamic marketing leader to drive brand visibility, customer engagement, and market share in a highly competitive landscape.Location Flexibility: The position offers the flexibility to work either on-site at our Malta office or remotely from Stockholm, depending on your preference.Role Overview:As a Head of Marketing, you'll architect and lead the strategic marketing roadmap for Sweden, collaborating closely with the Country Director and Chief Regional Officer.Your mission: deliver bold and effective marketing initiatives across all channels that elevate brand recognition, boost player acquisition, and ensure long-term market success.Key Responsibilities:
  • Develop and execute state-of-the-art marketing strategies for online and offline campaigns, acquisition funnels, and branding initiatives specific to the Swedish market
  • Lead marketing planning, budgeting, and performance tracking in alignment with executive leadership
  • Drive penetration strategies for the company's brand in through innovative approaches tailored to Swedish consumer behavior and regulatory frameworks
  • Leverage your professional network to unlock high-impact partnerships, media opportunities, and industry insights across the global iGaming landscape
  • Establish, monitor, and optimize KPIs across all marketing functions to ensure performance-driven campaigns
  • Direct and empower internal marketing teams, including:
  • - SEO strategy & implementation
  • - Media Buying & Planning
  • - Affiliate Marketing & Partnerships
Requirements:
  • Proven senior-level experience in marketing within iGaming or digital entertainment industries
  • Strong grasp of Swedish market dynamics, regulations, and player behavior
  • Extensive network within the international marketing and iGaming community
  • Experience managing cross-functional teams and launching multi-channel campaigns
  • Data-driven approach and deep understanding of analytics tools and performance tracking
  • Fluent in English; Swedish proficiency is a plus as well as Dutch is an advantage.
Does this sound like your next challenge? if yes, Apply Now or email me at: chrysavgi.patera@pentasia.com to express your interest and learn more!

Pentasia