Global Head of Product Marketing
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- Saint Julian's, Malta Island
- Permanent
- Full-time
- Define and own the global product marketing strategy across all iGaming verticals — Slots, Live Casino, and Sportsbook.
- Partner closely with Product, Commercial, and Brand teams to create compelling narratives, messaging, and GTM campaigns that resonate across global markets.
- Serve as the subject-matter expert for all product verticals, ensuring deep understanding of player engagement, product mechanics, and technological infrastructure.
- Lead and mentor a global product marketing team.
- Develop and maintain a comprehensive GTM framework for new launches and key updates.
- Utilise product analytics and market data to guide strategy, identify trends, and drive decision-making.
- Analyse competitors to inform roadmap and positioning.
- Drive cross-functional alignment between Product, Marketing, and Operations teams globally.
- 10+ years of experience in Product Marketing, with at least 5 years in senior or global leadership roles within the iGaming industry.
- Proven success in Slots, Live Casino, and Sportsbook marketing strategies and GTM execution.
- Deep understanding of product lifecycle management, player acquisition, retention, and monetization strategies.
- Demonstrated ability to launch and scale products across multiple international markets.
- Data-driven mindset — skilled in analysing performance metrics and optimising strategy.
- Excellent storytelling, presentation, and stakeholder management skills.
- Proven leadership experience managing diverse, distributed teams.
- Bachelor or Master’s Degree in Marketing, Business, or Product Management (MBA preferred).